What does a missed call cost you?
Enter your numbers. The calculator shows straight away how many jobs you lose in a year and how quickly each Klantkraan plan pays for itself.
Method
How we calculate
- Missed calls per year = calls per week × 52 × (% missed / 100).
- Lost revenue per year = missed calls × customer value × 33% conversion. So we only count 1 in 3 missed calls as a lost job; without a callback system, most callers give up.
- Payback time = plan price ÷ (lost revenue per year ÷ 12). The bigger your pile of missed jobs, the faster Klantkraan pays for itself.
Lead platforms
And what does a job through Werkspot cost?
On lead platforms you pay per lead, and the same lead also goes to your competitors. Whoever responds first wins the job; the rest paid too. Compare that with a fixed price for your own channel, where every caller simply gets answered.
€3–75
for a single lead on Werkspot, even when the job goes to someone else.
±€208
in lead fees per job actually won, as calculated by Adaptoo.
€0 per lead
through your own number and website. Klantkraan is a fixed monthly price, however many jobs you take on.
Your own channel also grows in value: every review, every returning customer and every referral belongs to you, not to the platform.
Free e-mail course
Tackle your missed revenue in 4 lessons
Four short e-mails over nine days, written for tradespeople with a full schedule. Practical, no sales pitch, and everything can be applied yourself. The lessons are in Dutch.
- Lesson 1: the job that went to someone else.
- Lesson 2: what a lead costs when you buy it back.
- Lesson 3: three things you can fix yourself this week.
- Lesson 4: if you want to automate it.
Unsubscribe with one click under any lesson.
Lesson 1 is on its way
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